December 1, 2022

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Fashion just doctor ordered

dryrobe® partners with the RNLI to raise vital funds for water safety – Retail Times

dryrobe® partners with the RNLI to raise vital funds for water safety – Retail Times

dryrobe® has currently introduced a partnership with the Royal Countrywide Lifeboat Institution (RNLI), which will see the authentic and most state-of-the-art shifting robe producer donate £100,000 every year over the course of the subsequent 3 several years to the charity.

£1 from each individual adult and kids dryrobe® Progress, Towel dryrobe® and dryrobe® Pet dog merchandise bought on the dryrobe® web-site will be donated in help of the RNLI.

The RNLI is a charity dedicated to preserving life at sea. Their 24/7 volunteer lifeboat services and seasonal lifeguard patrols rescue these in trouble in the drinking water and supply a reassuring presence along our coasts. They count on voluntary donations and legacies from persons and organisations like dryrobe® to keep its provider.

Driven by their shared love of the water, dryrobe® and the RNLI have joined forces to produce vital h2o safety messaging and raise vital resources for the charity. The partnership forms component of dryrobe’s® Heat Task: a determination to help coastal communities, protect the setting and boost wellbeing by outdoor exercise along with charity partners.

Every 12 months, somewhere around 150 men and women eliminate their life close to the Uk and Irish coasts. Through the partnership, dryrobe® will be sharing the RNLI’s essential water protection messaging with a wider audience throughout their site and social media channels. dryrobe® items are created for persons with a like of the sea and who choose section in water athletics this sort of as outside swimming, surfing, and stand-up paddleboarding.

dryrobe® founder Gideon Bright commented: “Everyone listed here at dryrobe® is energized to be partnering with the RNLI. Any one with a link to the h2o in this country is familiar with that the operate they do is as critical now as it was when the RNLI was shaped nearly 200 many years in the past. 

“We are proud to be increasing money to support the unbelievable do the job they do and amplify their significant h2o safety guidance. This partnership definitely delivers alongside one another our shared love of the sea.”

Gareth Morrison, RNLI Head of Water Safety, claimed: “We are delighted to enter into a new partnership with dryrobe®. We see it as a natural coming together of two organisations who value the relevance of the coast and making the most of what it has to offer.

“As we see a rise in recognition in routines these kinds of as open up h2o dipping and swimming, the require to support this demographic with lifesaving info couldn’t be better. 

“dryrobe®’s aid will allow us to achieve even much more people with our water protection messages and carry essential cash into the charity so we can keep on conserving lives at sea.”